All the Trendy Concepts Iroo Singapore Has To Offer

by Starry   ·  2 years ago   ·  

In the world of fashion, iROO is a leading brand with more than 80 stores all across Asia. iROO Singapore is the best platform for providing affordable and comfortable fashion items for women of all ages. The brand features an extensive collection that contains everything from classical parties to casual clothing.

iROO Singapore tries its best to help every woman stand out in clothing they feel most comfortable and gorgeous. The brand promotes the concept of “loving yourself to the fullest.” It unites women from different parts of the world based on their shared love for all things fashion.

Summer is almost ending, and iROO Singapore has a selection of fabulous new arrivals in its winter and autumn collections. There is no denying the fact that a lot of amazing fashion trends witnessed their downfall during the pandemic since the only clothing people wore at home were sweatpants, old jeans, and comfy t-shirts. But that doesn’t mean that fashion trends haven’t found their way back!

Despite everything, iROO Singapore has stuck to its motto, keeping up with the rest of the brands by following trends vigilantly. It proudly offers several concepts that you can choose. The new collections have been designed to include not only one but different personalities and to complement every individual’s aura.

iROO Singapore’s trendy collections

iROO Singapore has introduced ten different concepts through its new arrivals, each equally unique and popular. Every concept has its distinct style and vibe to attract customers from all over the globe. Let us briefly understand each concept rooted in Singapore’s fashion trends. If you browse through the new arrivals at iROO Singapore, you may find plenty of garments to your liking.

Colorful Season

Pick from the most vibrant pieces that are bound to make heads turn. This collection consists of flowy tops adorned with lace, asymmetric cuts, flowy skirts, and fabulous trousers. Get ready to revamp your summer closet!

Modern Style

You don’t want to miss out on this particular online collection by IROO Singapore. It’sIt’s all about the classics. Behold mesmerizing pieces that boast black and white checks in different sizes. These timeless cuts and colors will never go out of style.

Breeze Holiday

It is your time to vacation in style. This collection is centered around exquisite shades of green, and we love it. You will discover green and white striped pants, billowy turquoise skirts, graphic t-shirts, embroidered tops, and several other irresistible pieces.

Summer Island

Embrace the true vibe of summer with iROO Singapore’sSingapore’s new arrivals. This one’s a collection of beautiful pastels and earth tones featuring lightweight skirts, cute t-shirts, pretty tops, and amazing dresses. Beat the heat by looking on point!

Comfy Style

Fashionable outfits that you can sport all day long are all the rage. You will discover an eclectic mix of solids and geometric prints in beautiful shades of tangerine and blue. Get your hands on bell-bottom jeans, bright-colored tops, knee-length dresses, basic shorts, and a lot more.

Island Green

This concept promotes elegance and sophistication. It boasts long skirts, A-line dresses, wide-leg pants, and flare pants, and you can clearly notice grace oozing from each piece. Every outfit from this collection has a delicate feel to it as it highlights the femininity the wearer desires.

Sun Shines In the Country

One of my favorite concepts, it captures the country vibe with long dresses and typical country colors that we all love. You’llYou’ll tend to notice orange, blues, and whites a lot in these fashionable pieces. This collection is a modern take on the traditional country attire, making it a work of perfection for customers.

Embrace the World

This concept brings a fairytale vibe with gorgeous pleated skirts, portrait tops, and jewel neck shirts. These pieces will make an excellent choice for an afternoon brunch with friends and family or an intimate picnic in the park. These outfits might remind you of the “Alice in Wonderland” theme.

Where the Wind Blows

Do you like your clothes to have a celebrity-like touch? These classic iROO Singapore online arrivals are one of a kind. They give you the Hollywood feel you’re going for without being too much. You get to don the trendy chic look at the most affordable price.

Vivid, Splendid, Refreshing

This floral concept mainly promotes upbeat outfits that attract those who are young at heart. These outfits are not just great for college and high school goers; rather they are perfect for anyone who can pull them off. You could even wear them to a theme park and take cute selfies.

Peace of Mind

If you’re into stripes or block patterns, you’ll find yourself scrolling through this particular collection a lot. It promotes an elegant yet glamorous vibe, making you feel like the boss. This concept lays heavy emphasis on staple blacks, grays, and whites. If you are someone who likes to stay in control of everything, you should check it out.

Sunset in the Jungle

You don’t want to miss out on this collection before going on a holiday. The vibrant and fresh colors give off a laid-back yet stylish vibe. If your itinerary has beaches and resorts, this collection is a blessing in disguise.

See in the World

It would not be misplaced to say that this collection is the definition of a classic modern European look. A lot of pieces are perfect for formal occasions. If you’re someone who hosts frequent formal events, this collection might be your go-to.

Reborn Life

This collection features all seven colors of the rainbow, giving off a youthful vibe. Every piece has an originality to it, all set to bring out the playful child in you. You will find some mesmerizing details hidden in this collection.

Romance in Bloom

This exquisite collection is all about romance. Do you have a romantic evening planned but don’t have anything to wear? Well, you should probably hurry up and purchase an outfit that best suits your style. The possibilities are endless! Moreover, the Romance in Bloom section is specially curated for all those looking to enhance their love lives.

Autumn Vibe

With summer coming to an end, it’s time to get ready and start layering for that trademark autumn chill. Autumn fashion is all about being comfortable and trendy at the same time.

It would be a good idea to consider adding a lot of nude colors to your wardrobe. To our delight, iROO has come out with a variety of collections to choose from this autumn.

  • Comfy jeans
  • Cardigans
  • Slouchy beanies
  • Chunky scarves
  • Peep-toe leather boots
  • Cream sweaters
  • Floral skirts
  • Mom-jeans etc.

Shop iROO online and in-stores

Whether you prefer to shop at physical stores or online, we have got you covered. You can purchase iROO’s online collection at the following stores.


The brand has two physical stores located in Singapore. Make sure to inquire about the store timings through a call.

  1. Takashimaya S.C., Ngee Ann City

391 Orchard Road #B2-36 Ngee Ann City Singapore 238872

+65 6732 6616

  • Raffles City Shopping Centre

252 North Bridge Road #02-29 Raffles City Shopping Centre Singapore 179103

+65 6352 2989

Online stores

There are several online stores that carry iROO Singapore’s fabulous collection.

  2. Shopee
  3. Lazada

iROO x Atome

Did you know there’s a budget-friendly method of shopping? All thanks to Atome, you can now shop for iROO Singapore’sSingapore’s online collection without exceeding your budget. How great is that?

Headquartered in Singapore, Atome offers its users the choice and convenience of a flexible payment option for various products and services. When you choose to pay with Atome, the bill is split into three smaller payments that are then paid at scheduled intervals. Most importantly, the application charges no interest or additional fee.

Through its incredible service, Atome makes high-end products and services accessible to everyone.

The best part is that there are over 10,000 local and international companies that have partnered with Atome. This means that you can use Atome to purchase almost all consumer goods and services. Most brands also have exclusive deals and promotional discounts for Atome shoppers.

All you need to do is download the Atome app (get it here) and sign up for it. It barely takes any time and comes with mind-blowing benefits.

Scan QR to download the Atome app
Scan QR to download the Atome app

You will be glad to know that Lazada, Shopee, and ZALORA, all three online stores accept payments made via Atome. Just follow these basic steps to make the payment:

  1. When checking out, select Atome to pay for your purchases.
  2. Log in to your Atome account.
  3. Enter the total amount of the bill.
  4. Apply the available discount code.
  5. Review the payment schedule.
  6. Make the initial payment so that the products can be shipped to you.
  7. The application automatically takes care of the other two payments by charging them to the linked credit or debit card.


Visit iROO Singapore today and upgrade your wardrobe with the trendiest and most comfortable clothes that fit your fashion sense. The brand makes fabulous outfits for every person and occasion. Whether you need a formal dress for a black tie event or a casual outfit for a school, iROO is there to save the day. The cherry on top is the option to pay with Atome so you can shop your heart out without feeling guilty!

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