Nike is a brand that has dominated several generations: Baby Boomers, Gen X, Millennials, and finally, Gen Z. No matter who you ask: Which running shoes do you prefer? The answer you will hear more than often is “Nike running shoes.”
So, what makes this brand so popular among the masses? Is it the exceptional quality that the company has vigorously maintained over the years? Or is it the innovative designs and technology that keep people hooked? There are several factors that make Nike an all-time favorite when it comes to running shoes.
The journey of Nike began in 1964 when Bill Bowerman and Phil Knight started the company Blue Ribbon Sports. By the end of 1971, Nike Inc. had been born along with its iconic Swish logo. The brand was able to create a reputable name for its products, and decades later, the athletic powerhouse is still making headlines.
Why is Nike so popular?
- Collaborations with top athletes and celebrities
Nike has a decorated history of teaming up with legendary athletes and top celebrities to promote its products. Their collaboration with the NBA’s all-time greatest player, Michael Jordan, certainly put the brand in the spotlight. Following in the footsteps of Jordan, iconic athletes like Kobe Bryant and LeBron have also put their names behind the swoosh logo.
Nike didn’t stop at one sport, their roster is filled with a multitude of legendary athletes such as Cristiano Ronaldo, Tiger Woods, Serena Williams, and many others.
Famous celebrities such as Kayne West, Skepta, and Kendrick Lamar have also contributed to the popularity of Nike.
- Strategic marketing
To say that Nike has an outstanding marketing strategy would be an understatement. Their compelling and inspirational ad campaigns resonate with audiences and continue to be remembered. Well-placed, thoughtful ads have made Nike a part of people’s lives in a subtle yet impactful way.
- Amazing product line
Nike is great at what it does: make shoes. Nike, undoubtedly, has the most classic sneakers in its catalog compared to other athletic market leaders. One of their most popular running shoes is the Air Force 1, which debuted in 1982 and has stood the test of time.
Nike successfully gained athletic market share and expanded its product line with lifestyle shoes. Nike shoes aren’t limited to athletes but also cater to the casual wear market, which is quite vast. In addition, their dedication to technology and commitment to innovation has kept sneaker fans hooked to Nike through the years.
What are the benefits of Nike running shoes? Nike running shoes allow individuals to have a good grip and flex their feet while exercising the muscles in a natural way. Exercising these muscles enables individuals to accomplish benefits for their performance.
Best Nike Running Shoes in Singapore
Nike is known for making innovative and versatile running shoes. We have compiled a list based on the best Nike running shoe reviews on the internet.
Here are our picks for the best Nike running shoes you need to buy in 2022.
Nike React Infinity Run Flyknit 2
These are ideal shoes for runners who are looking for an easy ride. The Infinity run fly knit 2 has a comfortably cushioned underfoot that is durable and bouncy. These Nike running shoes have a rocker-shaped midsole that adds slight propulsion, and they are wide enough to ensure greater stability.
Nike Air Zoom Terra Kiger 7
This Nike’s best trail running shoe has a good ground feel and traction throughout the design. The multidirectional rubber lugs on the outsole ensure perfect grip whether you’re climbing up or coming down the trail. These shoes have an additional rock plate between the foot and the ground to protect your feet from hard landing and jagged rocks.
Nike Air Zoom Pegasus 38
The Pegasus 38 is an enhanced version of the Pegasus 37, one of Nike’s best running shoes. Designers have made subtle changes to the previous version to bring the classic neutral running shoe, which uses a full-length React foam midsole for a comfortable and bouncy run.
Nike ZoomX Alphafly Next% Flyknit
Perfect for racing marathons, these Nike shoes are incredibly lightweight and help you race your best. The pair combines Nike’s innovative ZoomX foam with two slim air units to give runners the right cushioning and spring.
The Nike ZoomX Alphafly has a full-length carbon fiber plate to ensure a smooth and responsive ride. In addition, the material of the shoes is breathable and lightweight, which conforms to the foot for a snug fit.
Nike Singapore is one of Atome’s partnered merchants
Nike is a leading brand of authentic athletic footwear, apparel, equipment, and accessories for various sports and fitness activities. Nike Singapore has partnered with Atome’s services to introduce their customers to a better way of shopping for their favorite Nike products.
More about Atome’s payment plans
Atome is an exciting buy-now-pay-later app meant to empower a new generation of mobile users by giving them endless shopping options in a unique way. This brand was launched in December 2019 and since then has expanded over nine markets across Southeast Asia, Greater China, and Latin America.
Atome’s leading app has over 5000 online and offline retailers as their partnered merchants, which means Atome users can access thousands of products and services across fashion, lifestyle, apparel, footwear, beauty, fitness, and more.
The brand’s tagline “Time to own it” represents the company’s core value, which aims to make high-quality products and services more accessible through easy payment plans. Atome enables users to purchase products they want without paying their worth in full immediately.
With Atome, users can shop and pay in three monthly payments instead of one upfront payment. In addition to flexible payments, users can benefit from zero interest and service fees. The Atome app allows you to keep track of your monthly shopping expenses and payment notifications.
How to pay for Nike running shoes with Atome’s app?
- Download Atome’s app (Get the app) on your phone. It’s compatible with Android and iOS smartphones.
- Select Atome as your method for payment when checking out from Nike Singapore’s website.
- Enter your user details if you have an Atome account and proceed with the payment.
- In case you are a new user, create an Atome account to complete the step above.
- Pay the first part of your bill (1/3rd amount), and the remaining amount can be paid 30 days apart.
Shop for Nike running shoes in Singapore with Atome
Whether you are looking for the best Nike running shoes for women or men, Nike Singapore has a variety of the latest options to choose from. From their classic white Nike running shoes to modern versions, there’s something for everyone.
Shop at Nike Singapore with Atome’s payment plans to make the most out of your shopping experience!
Other items you might like: